1 citations · 2 across the 9 of their papers we have counts for
3 papers · 2 filters
SimGym: A Framework for A/B Test Simulation in E-Commerce with Traffic-Grounded VLM Agents
Han Li, Vibhor Malik, Zahra Zanjani Foumani +17
A/B testing remains the gold standard for evaluating modifications to e-commerce storefronts, yet it diverts traffic, requires weeks to reach statistical significance, and risks de…
SimPersona: Learning Discrete Buyer Personas from Raw Clickstreams for Grounded E-Commerce Agents
Zahra Zanjani Foumani, Alberto Castelo, Shuang Xie +3
LLM-based web agents can navigate live storefronts, yet they often collapse to a single "average buyer" policy, failing to capture the heterogeneous and distributional nature of re…
SimGym: Traffic-Grounded Browser Agents for Offline A/B Testing in E-Commerce
Alberto Castelo, Zahra Zanjani Foumani, Ailin Fan +17
A/B testing remains the gold standard for evaluating e-commerce UI changes, yet it diverts traffic, takes weeks to reach significance, and risks harming user experience. We introdu…