6 papers
Recommendation as Generation: Unifying Personalized Video Generation and Recommendation at Industrial Scale
Yanhua Cheng, Bo Wang, Haotian Zhang +17
Traditional short-video recommendation systems match user interest to a fixed pool of pre-produced videos, which limits their ability to capture fine-grained and dynamic preference…
Generative Recommendation for Large-Scale Advertising
Ben Xue, Dan Liu, Lixiang Wang +27
Generative recommendation has recently attracted widespread attention in industry due to its potential for scaling and stronger model capacity. However, deploying real-time generat…
Differentiable Fast Top-K Selection for Large-Scale Recommendation
Yanjie Zhu, Zhen Zhang, Yunli Wang +7
Cascade ranking is a widely adopted paradigm in large-scale information retrieval systems for Top-K item selection. However, the Top-K operator is non-differentiable, hindering end…
Scaling Laws for Online Advertisement Retrieval
Yunli Wang, Zhen Zhang, Zixuan Yang +9
The scaling law is a notable property of neural network models and has significantly propelled the development of large language models. Scaling laws hold great promise in guiding…
Learning Cascade Ranking as One Network
Yunli Wang, Zhen Zhang, Zhiqiang Wang +6
Cascade Ranking is a prevalent architecture in large-scale top-k selection systems like recommendation and advertising platforms. Traditional training methods focus on single-stage…
Adaptive: Adaptive Domain Mining for Fine-grained Domain Adaptation Modeling
Wenxuan Sun, Zixuan Yang, Yunli Wang +8
Advertising systems often face the multi-domain challenge, where data distributions vary significantly across scenarios. Existing domain adaptation methods primarily focus on build…