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cs.IR2025
CTR-Driven Ad Text Generation via Online Feedback Preference Optimization
Yanda Chen, Zihui Ren, Qixiang Gao +5
Advertising text plays a critical role in determining click-through rates (CTR) in online advertising. Large Language Models (LLMs) offer significant efficiency advantages over man…
cs.AI2025
Inverse Scaling in Test-Time Compute
Aryo Pradipta Gema, Alexander Hägele, Runjin Chen +11
We construct evaluation tasks where extending the reasoning length of Large Reasoning Models (LRMs) deteriorates performance, exhibiting an inverse scaling relationship between tes…