2 papers
cs.LG2026
AIGP: An LLM-Based Framework for Long-Term Value Alignment in E-Commerce Pricing
Chennan Ma, Yanning Zhang, Siqi Hong +3
Traditional dynamic pricing models in large-scale e-commerce suffer from limited interpretability, poor utilization of unstructured information, and misalignment with long-term bus…
cs.AI2026
Generative Auto-Bidding with Unified Modeling and Exploration
Mingming Zhang, Feiqing Zhuang, Na Li +7
Automated bidding is central to modern digital advertising. Early rule-based methods lacked adaptability, while subsequent Reinforcement Learning approaches modeled bidding as a Ma…