3 papers
econ.GN2025
An experiment in price perception error
Shawn Berry
The process of consumer decision-making is multidimensional, and price perception is a very important but still not well-understood dimension for both marketers and consumers. Alth…
econ.GN2024
Prediction of retail chain failure: examples of recent U.S. retail failures
Shawn Berry
Over the last several years, several well-established and prominent brick-and-mortar retail chains have ceased operations, raising concerns for something that some have referred to…
econ.GN2024
Is the price right? Reconceptualizing price and income elasticity to anticipate price perception issues
Shawn Berry
Price perception by consumers represents a challenge to the ability of a business to correctly and profitably price and sell their products or services in a given market and any ne…