2 papers
cs.LG2026
Competition-Aware CPC Forecasting with Near-Market Coverage
Sebastian Frey, Edoardo Beccari, Maximilian Kranz +4
Cost-per-click (CPC) in paid search is an auction-generated outcome shaped by a competitive landscape that is only partially observable from any single advertiser's history. From 1…
cs.LG2025
Cross-Platform E-Commerce Product Categorization and Recategorization: A Multimodal Hierarchical Classification Approach
Lotte Gross, Rebecca Walter, Nicole Zoppi +4
This study addresses critical industrial challenges in e-commerce product categorization, namely platform heterogeneity and the structural limitations of existing taxonomies, by de…