7 citations · 20 across the 10 of their papers we have counts for
3 papers · 1 filter
Privacy Aware Experiments without Cookies
Shiv Shankar, Ritwik Sinha, Saayan Mitra +3
Consider two brands that want to jointly test alternate web experiences for their customers with an A/B test. Such collaborative tests are today enabled using \textit{third-party c…
Video Manipulations Beyond Faces: A Dataset with Human-Machine Analysis
Trisha Mittal, Ritwik Sinha, Viswanathan Swaminathan +2
As tools for content editing mature, and artificial intelligence (AI) based algorithms for synthesizing media grow, the presence of manipulated content across online media is incre…
Bayesian Modeling of Marketing Attribution
Ritwik Sinha, David Arbour, Aahlad Manas Puli
In a multi-channel marketing world, the purchase decision journey encounters many interactions (e.g., email, mobile notifications, display advertising, social media, and so on). Th…