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cs.CL2022
Deep Learning Based Page Creation for Improving E-Commerce Organic Search Traffic
Cheng Jie, Da Xu, Zigeng Wang +1
Organic search comprises a large portion of the total traffic for e-commerce companies. One approach to expand company's exposure on organic search channel lies on creating landing…
cs.CL2021★ 1 cited
An Efficient Group-based Search Engine Marketing System for E-Commerce
Cheng Jie, Da Xu, Zigeng Wang +2
With the increasing scale of search engine marketing, designing an efficient bidding system is becoming paramount for the success of e-commerce companies. The critical challenges f…