7 papers
Enhancement of E-commerce Sponsored Search Relevancy with LLM
Md Omar Faruk Rokon, Andrei Simion, Weizhi Du +3
Sponsored search plays a crucial role as a revenue stream for search engines, wherein advertisers competitively bid on keywords that align with the users' search queries. The task…
AutoRelAnnotator: Calibrated Model Cascades for Cost-Efficient Relevance Evaluation in Sponsored Search
Md Omar Faruk Rokon, Shasvat Desai, Hong Yao +1
How can we generate high-quality relevance annotations at scale without the cost and delays of human labeling? Relevance annotations are the backbone of search ranking systems whic…
Unified Multi-Task Relevance Modeling for E-Commerce: Comparing Task Routing Architectures Across LLMs and Cross-Encoders
Md Omar Faruk Rokon, Jhalak Nilesh Acharya, Shasvat Desai +2
How can we build a single relevance model that handles six different entity pair relationship types in e commerce from query product matching to product type similarity when each t…
Scaling Dense Retrieval with LLM-Annotated Training Data: Structured Mining and Progressive Curriculum for E-Commerce Sponsored Search
Md Omar Faruk Rokon, Shasvat Desai, Jhalak Nilesh Acharya +9
How can we generate high-quality training data for dense retrieval models at production scale, without relying on click signals or manual annotation? This question is critical for…
INSPIRE: Intent-aware Neural Sponsored Product Retrieval for E-commerce
Shasvat Desai, Hong Yao, Utkarsh Porwal +1
Walmart holds the largest share of the U.S. ecommerce grocery market, where food and beverage categories generate some of the highest search traffic and, consequently, drive a subs…
Unified Supervision for Walmart's Sponsored Search Retrieval via Joint Semantic Relevance and Behavioral Engagement Modeling
Shasvat Desai, Md Omar Faruk Rokon, Jhalak Nilesh Acharya +4
Modern search systems rely on a fast first stage retriever to fetch relevant items from a massive catalog of items. Deployed search systems often use user engagement signals to sup…