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cs.DB2024
SeqRFM: Fast RFM Analysis in Sequence Data
Yanxin Zheng, Wensheng Gan, Zefeng Chen +2
In recent years, data mining technologies have been well applied to many domains, including e-commerce. In customer relationship management (CRM), the RFM analysis model is one of…
cs.DB2024
Targeted Mining Precise-positioning Episode Rules
Jian Zhu, Xiaoye Chen, Wensheng Gan +2
The era characterized by an exponential increase in data has led to the widespread adoption of data intelligence as a crucial task. Within the field of data mining, frequent episod…