46 citations · 46 across the 11 of their papers we have counts for
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cs.GT2025
Personalized Promotions in Practice: Dynamic Allocation and Reference Effects
Jackie Baek, Will Ma, Dmitry Mitrofanov
Partnering with a large online retailer, we consider the problem of sending daily personalized promotions to a userbase of over 20 million customers. We propose an efficient policy…
cs.DS2025
Potential-Based Greedy Matching for Dynamic Delivery Pooling
Hongyao Ma, Will Ma, Matias Romero
We study the dynamic pooling of multiple orders into a single trip, a strategy widely adopted by online delivery platforms. When an order has to be dispatched, the platform must de…