activity
20202024
most citedKalman Filtering Attention for User Behavior Modeling in CTR Prediction

9 citations · 18 across the 5 of their papers we have counts for

collaborators

5 papers

cs.CV2024

Towards Reliable Advertising Image Generation Using Human Feedback

Zhenbang Du, Wei Feng, Haohan Wang +10

In the e-commerce realm, compelling advertising images are pivotal for attracting customer attention. While generative models automate image generation, they often produce substand…

cs.IR2022

PCDF: A Parallel-Computing Distributed Framework for Sponsored Search Advertising Serving

Han Xu, Hao Qi, Kunyao Wang +8

Traditional online advertising systems for sponsored search follow a cascade paradigm with retrieval, pre-ranking,ranking, respectively. Constrained by strict requirements on onlin…

cs.IR2022★ 9 cited

IA-GCN: Interactive Graph Convolutional Network for Recommendation

Yinan Zhang, Pei Wang, Congcong Liu +7

Recently, Graph Convolutional Network (GCN) has become a novel state-of-art for Collaborative Filtering (CF) based Recommender Systems (RS). It is a common practice to learn inform…

cs.IR2021

Dynamic Parameterized Network for CTR Prediction

Jian Zhu, Congcong Liu, Pei Wang +6

Learning to capture feature relations effectively and efficiently is essential in click-through rate (CTR) prediction of modern recommendation systems. Most existing CTR prediction…

cs.LG2020★ 9 cited

Kalman Filtering Attention for User Behavior Modeling in CTR Prediction

Hu Liu, Jing Lu, Xiwei Zhao +8

Click-through rate (CTR) prediction is one of the fundamental tasks for e-commerce search engines. As search becomes more personalized, it is necessary to capture the user interest…