4 citations · 4 across the 2 of their papers we have counts for
4 papers
Impression Allocation and Policy Search in Display Advertising
Di Wu, Cheng Chen, Xiujun Chen +5
In online display advertising, guaranteed contracts and real-time bidding (RTB) are two major ways to sell impressions for a publisher. For large publishers, simultaneously selling…
Computation Resource Allocation Solution in Recommender Systems
Xun Yang, Yunli Wang, Cheng Chen +4
Recommender systems rely heavily on increasing computation resources to improve their business goal. By deploying computation-intensive models and algorithms, these systems are abl…
A Multi-Agent Reinforcement Learning Method for Impression Allocation in Online Display Advertising
Di Wu, Cheng Chen, Xun Yang +4
In online display advertising, guaranteed contracts and real-time bidding (RTB) are two major ways to sell impressions for a publisher. Despite the increasing popularity of RTB, th…
Budget Constrained Bidding by Model-free Reinforcement Learning in Display Advertising
Di Wu, Xiujun Chen, Xun Yang +5
Real-time bidding (RTB) is an important mechanism in online display advertising, where a proper bid for each page view plays an essential role for good marketing results. Budget co…