3 citations · 5 across the 13 of their papers we have counts for
4 papers · 1 filter
Turning Trust to Transactions: Tracking Affiliate Marketing and FTC Compliance in YouTube's Influencer Economy
Chen Sun, Yash Vekaria, Zubair Shafiq +1
YouTube has evolved into a powerful platform where creators monetize their influence through affiliate marketing, raising concerns about transparency and ethics, especially when cr…
Auditing the Compliance and Enforcement of Twitter's Advertising Policy
Yash Vekaria, Zubair Shafiq, Savvas Zannettou
Online platforms have enacted various policies to maintain a safe and trustworthy advertising environment. However, the extent to which these policies are adhered to and enforced r…
Under the Spotlight: Web Tracking in Indian Partisan News Websites
Vibhor Agarwal, Yash Vekaria, Pushkal Agarwal +5
India is experiencing intense political partisanship and sectarian divisions. The paper performs, to the best of our knowledge, the first comprehensive analysis on the Indian onlin…
Differential Tracking Across Topical Webpages of Indian News Media
Yash Vekaria, Vibhor Agarwal, Pushkal Agarwal +4
Online user privacy and tracking have been extensively studied in recent years, especially due to privacy and personal data-related legislations in the EU and the USA, such as the…