3 citations · 3 across the 1 of their papers we have counts for
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Endorsements on Social Media: An Empirical Study of Affiliate Marketing Disclosures on YouTube and Pinterest
Arunesh Mathur, Arvind Narayanan, Marshini Chetty
Online advertisements that masquerade as non-advertising content pose numerous risks to users. Such hidden advertisements appear on social media platforms when content creators or…
Discovering Smart Home Internet of Things Privacy Norms Using Contextual Integrity
Noah Apthorpe, Yan Shvartzshnaider, Arunesh Mathur +2
The proliferation of Internet of Things (IoT) devices for consumer "smart" homes raises concerns about user privacy. We present a survey method based on the Contextual Integrity (C…
Quantifying Users' Beliefs about Software Updates
Arunesh Mathur, Nathan Malkin, Marian Harbach +2
Software updates are critical to the performance, compatibility, and security of software systems. However, users do not always install updates, leaving their machines vulnerable t…
An Empirical Study of Affiliate Marketing Disclosures on YouTube and Pinterest
Arunesh Mathur, Arvind Narayanan, Marshini Chetty
While disclosures relating to various forms of Internet advertising are well established and follow specific formats, endorsement marketing disclosures are often open-ended in natu…