2 papers
cs.SI2019
Use of a controlled experiment and computational models to measure the impact of sequential peer exposures on decision making
Soumajyoti Sarkar, Ashkan Aleali, Paulo Shakarian +3
It is widely believed that one's peers influence product adoption behaviors. This relationship has been linked to the number of signals a decision-maker receives in a social networ…
cs.SI2016
An Empirical Evaluation Of Social Influence Metrics
Nikhil Kumar, Ruocheng Guo, Ashkan Aleali +1
Predicting when an individual will adopt a new behavior is an important problem in application domains such as marketing and public health. This paper examines the perfor- mance of…