26 citations · 57 across the 11 of their papers we have counts for
5 papers · 1 filter
Learning Ideological Embeddings from Information Cascades
Corrado Monti, Giuseppe Manco, Cigdem Aslay +1
Modeling information cascades in a social network through the lenses of the ideological leaning of its users can help understanding phenomena such as misinformation propagation and…
Robust Cascade Reconstruction by Steiner Tree Sampling
Han Xiao, Cigdem Aslay, Aristides Gionis
We consider a network where an infection cascade has taken place and a subset of infected nodes has been partially observed. Our goal is to reconstruct the underlying cascade that…
Maximizing the Diversity of Exposure in a Social Network
Cigdem Aslay, Antonis Matakos, Esther Galbrun +1
Social-media platforms have created new ways for citizens to stay informed and participate in public debates. However, to enable a healthy environment for information sharing, soci…
Revenue Maximization in Incentivized Social Advertising
Cigdem Aslay, Francesco Bonchi, Laks V. S. Lakshmanan +1
Incentivized social advertising, an emerging marketing model, provides monetization opportunities not only to the owners of the social networking platforms but also to their influe…
Viral Marketing Meets Social Advertising: Ad Allocation with Minimum Regret
Cigdem Aslay, Wei Lu, Francesco Bonchi +2
In this paper, we study the problem of allocating ads to users through the viral-marketing lens. Advertisers approach the host with a budget in return for the marketing campaign se…