12 citations · 22 across the 3 of their papers we have counts for
3 papers
stat.AP2022★ 10 cited
Statistical Challenges in Online Controlled Experiments: A Review of A/B Testing Methodology
Nicholas Larsen, Jonathan Stallrich, Srijan Sengupta +3
The rise of internet-based services and products in the late 1990's brought about an unprecedented opportunity for online businesses to engage in large scale data-driven decision m…
cs.LG2000
Applications of Data Mining to Electronic Commerce
Ron Kohavi, Foster Provost
Electronic commerce is emerging as the killer domain for data mining technology. The following are five desiderata for success. Seldom are they they all present in one data mining…
cs.LG2000★ 12 cited
Integrating E-Commerce and Data Mining: Architecture and Challenges
Suhail Ansari, Ron Kohavi, Llew Mason +1
We show that the e-commerce domain can provide all the right ingredients for successful data mining and claim that it is a killer domain for data mining. We describe an integrated…