141 citations · 288 across the 11 of their papers we have counts for
Showing 2023Show all
3 papers · 1 filter
cs.CV2023★ 1 cited
Why is the winner the best?
Matthias Eisenmann, Annika Reinke, Vivienn Weru +122
International benchmarking competitions have become fundamental for the comparative performance assessment of image analysis methods. However, little attention has been given to in…
cs.IR2023★ 27 cited
Keyword Decisions in Sponsored Search Advertising: A Literature Review and Research Agenda
Yanwu Yang, Huiran Li
In sponsored search advertising (SSA), keywords serve as the basic unit of business model, linking three stakeholders: consumers, advertisers and search engines. This paper present…
cs.IR2023★ 45 cited
Causality-based CTR Prediction using Graph Neural Networks
Panyu Zhai, Yanwu Yang, Chunjie Zhang
As a prevalent problem in online advertising, CTR prediction has attracted plentiful attention from both academia and industry. Recent studies have been reported to establish CTR p…