103 citations · 365 across the 26 of their papers we have counts for
7 papers · 1 filter
Truthful Auctions for Automated Bidding in Online Advertising
Yidan Xing, Zhilin Zhang, Zhenzhe Zheng +4
Automated bidding, an emerging intelligent decision making paradigm powered by machine learning, has become popular in online advertising. Advertisers in automated bidding evaluate…
Neural Auction: End-to-End Learning of Auction Mechanisms for E-Commerce Advertising
Xiangyu Liu, Chuan Yu, Zhilin Zhang +10
In e-commerce advertising, it is crucial to jointly consider various performance metrics, e.g., user experience, advertiser utility, and platform revenue. Traditional auction mecha…
Optimizing Multiple Performance Metrics with Deep GSP Auctions for E-commerce Advertising
Zhilin Zhang, Xiangyu Liu, Zhenzhe Zheng +7
In e-commerce advertising, the ad platform usually relies on auction mechanisms to optimize different performance metrics, such as user experience, advertiser utility, and platform…
Mechanism Design with Predicted Task Revenue for Bike Sharing Systems
Hongtao Lv, Chaoli Zhang, Zhenzhe Zheng +3
Bike sharing systems have been widely deployed around the world in recent years. A core problem in such systems is to reposition the bikes so that the distribution of bike supply i…
ERA: Towards Privacy Preservation and Verifiability for Online Ad Exchanges
Chaoyue Niu, Minping Zhou, Zhenzhe Zheng +2
Ad exchanges are kind of the most popular online advertising marketplaces for trading ad spaces over the Internet. Ad exchanges run auctions to sell diverse ad spaces on the publis…
Sustainable Incentives for Mobile Crowdsensing: Auctions, Lotteries, and Trust and Reputation Systems
Tony T. Luo, Salil S. Kanhere, Jianwei Huang +2
Proper incentive mechanisms are critical for mobile crowdsensing systems to motivate people to actively and persistently participate. This article provides an exposition of design…
Crowdsourcing with Tullock contests: A new perspective
T. Luo, S. S. Kanhere, H-P. Tan +2
Incentive mechanisms for crowdsourcing have been extensively studied under the framework of all-pay auctions. Along a distinct line, this paper proposes to use Tullock contests as…