12 citations · 24 across the 3 of their papers we have counts for
3 papers
cs.IR2021★ 12 cited
We Know What You Want: An Advertising Strategy Recommender System for Online Advertising
Liyi Guo, Junqi Jin, Haoqi Zhang +10
Advertising expenditures have become the major source of revenue for e-commerce platforms. Providing good advertising experiences for advertisers by reducing their costs of trial a…
cs.AI2020★ 1 cited
Learning to Infer User Hidden States for Online Sequential Advertising
Zhaoqing Peng, Junqi Jin, Lan Luo +11
To drive purchase in online advertising, it is of the advertiser's great interest to optimize the sequential advertising strategy whose performance and interpretability are both im…
cs.SI2020★ 11 cited
A Deep Prediction Network for Understanding Advertiser Intent and Satisfaction
Liyi Guo, Rui Lu, Haoqi Zhang +9
For e-commerce platforms such as Taobao and Amazon, advertisers play an important role in the entire digital ecosystem: their behaviors explicitly influence users' browsing and sho…