2 papers
stat.AP2020
Bias Variance Tradeoff in Analysis of Online Controlled Experiments
Ali Mahmoudzadeh, Sophia Liu, Sol Sadeghi +2
Many organizations utilize large-scale online controlled experiments (OCEs) to accelerate innovation. Having high statistical power to detect small differences between control and…
stat.AP2019
On Heavy-user Bias in A/B Testing
Yu Wang, Somit Gupta, Jiannan Lu +2
On-line experimentation (also known as A/B testing) has become an integral part of software development. To timely incorporate user feedback and continuously improve products, many…