14 citations · 16 across the 5 of their papers we have counts for
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stat.ML2023
A New Transformation Approach for Uplift Modeling with Binary Outcome
Kun Li, Liangshu Zhu
Uplift modeling has been used effectively in fields such as marketing and customer retention, to target those customers who are more likely to respond due to the campaign or treatm…
cs.LG2023
Causal Inference Based Single-branch Ensemble Trees For Uplift Modeling
Fanglan Zheng, Menghan Wang, Kun Li +2
In this manuscript (ms), we propose causal inference based single-branch ensemble trees for uplift modeling, namely CIET. Different from standard classification methods for predict…