3 papers
cs.CY2025
Examining the sentiment and emotional differences in product and service reviews: The moderating role of culture
Vinh Truong
This study explores how emotions and sentiments differ in customer reviews of products and services on e-commerce platforms. Unlike earlier research that treats all reviews uniform…
econ.GN2025
Examining gender and cultural influences on customer emotions
Vinh Truong
Understanding consumer emotional experiences on e-commerce platforms is essential for businesses striving to enhance customer engagement and personalisation. Recent research has de…
cs.CY2025
Hype and Adoption of Generative Artificial Intelligence Applications
Vinh Truong
New technologies create opportunities while displacing others. They enhance life by supporting entertainment, education, and social connectivity but also replace humans in producti…