2 citations · 2 across the 2 of their papers we have counts for
2 papers
cs.AI2026
RELATE: A Reinforcement Learning-Enhanced LLM Framework for Advertising Text Generation
Jinfang Wang, Jiajie Liu, Jianwei Wu +8
In online advertising, advertising text plays a critical role in attracting user engagement and driving advertiser value. Existing industrial systems typically follow a two-stage p…
cs.IR2019★ 2 cited
Combinatorial Keyword Recommendations for Sponsored Search with Deep Reinforcement Learning
Zhipeng Li, Jianwei Wu, Lin Sun +1
In sponsored search, keyword recommendations help advertisers to achieve much better performance within limited budget. Many works have been done to mine numerous candidate keyword…