Regulation of Rumor Propagation via (Multi-Leader) Stackelberg Graphon Games

Abstract

We study the control of rumor propagation in large networked populations by using Stackelberg graphon games. We first introduce a principal who wants to incentivize the spread of her preferred news and discourage the spread of non-preferred news. We define the Stackelberg graphon game equilibrium (SGGE), characterize the graphon game Nash equilibrium (GGNE) with a forward-backward differential equation system, and establish existence results. We further formulate a multi-leader model with two competing principals, each incentivizing her own preferred news. Finally, we propose a bi-level algorithm for computing (multi-leader) Stackelberg graphon game equilibria and conclude with numerical experiments where we show that existence of competing principals will result in strong opinion divisions in the population.

Accepted at American Control Conference (ACC) 2026