Maximizing PageRank via outlinks
arXiv:0711.2867
Abstract
We analyze linkage strategies for a set I of webpages for which the webmaster wants to maximize the sum of Google's PageRank scores. The webmaster can only choose the hyperlinks starting from the webpages of I and has no control on the hyperlinks from other webpages. We provide an optimal linkage strategy under some reasonable assumptions.
27 pages, 14 figures, submitted to Linear Algebra Appl