1k citations
- SLAC National Accelerator LaboratoryUS86 papers
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- Kavli Institute for Particle Astrophysics and CosmologyUS32 papers
- California Institute of TechnologyUS10 papers
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Showing cs.SIShow all
3 papers · 1 filter
cs.SI2013★ 44 cited
Characterizing and curating conversation threads: Expansion, focus, volume, re-entry
Lars Backstrom, Jon Kleinberg, Lillian Lee +1
Discussion threads form a central part of the experience on many Web sites, including social networking sites such as Facebook and Google Plus and knowledge creation sites such as…
cs.SI2012★ 202 cited
Social Influence in Social Advertising: Evidence from Field Experiments
Eytan Bakshy, Dean Eckles, Rong Yan +1
Social advertising uses information about consumers' peers, including peer affiliations with a brand, product, organization, etc., to target ads and contextualize their display. Th…
cs.SI2012★ 137 cited
The Role of Social Networks in Information Diffusion
Eytan Bakshy, Itamar Rosenn, Cameron Marlow +1
Online social networking technologies enable individuals to simultaneously share information with any number of peers. Quantifying the causal effect of these technologies on the di…